What’s in a High Ticket Fitness Program #5

Think selling week-to-week, low ticket programs is the way to go for online personal training? 


While the experience may be different compared to face-to-face personal training, you can sell high ticket fitness programs online and still make sure you’re delivering a world class service to your clients! Take it from the guys who have been there and done that.


This week, we’ll share with you the meat and potatoes of our high ticket program that became the key to our success. We’ll also talk about how you can price your program right to ensure maximum client retention rate.


Stop selling yourself short by tuning in now!


Episode Highlights:


  1. Two key elements of a high ticket program [00:19]

  2. Selling week-to-week programs vs locking in on a specific niche [01:34]

  3. The psychology behind pricing [04:10]

  4. The essence of offering your prospects an identity shift [07:58]

  5. The benefits of online personal training [08:47]

  6. How to ensure accountability and results [10:34]

  7. The power of providing timely and personalised feedback [13:52]

  8. Simplicity is key [18:40]

  9. Keeping your clients accountable [21:45]

  10. Turning your coaching program into an investment [23:05]

  11. Establishing the belief during a sales call [25:23]

  12. Becoming your client’s support system [26:33]

  13. The four important elements in sustained weight loss [30:17]

  14. Can anyone sell an ultra-high ticket fitness model and kill it? [33:21]

  15. Online personal training shouldn’t be priced lower than face-to-face training [36:41]

  16. Pricing your program in Australia [38:50]


About Our Hosts:


Andrew Gaussen and Andrew Poulton are the Owners of Hypothyroid Body Transformation. Since its conception in 2017, the company has grown to over 40 staff with an annual turnover of more than $5 million, making it one of the most successful businesses of its type in the world.

In 2020, The Andrews teamed up with Iggy Odhigizuwa to create Systems By Design – A high-touch fitpro mentoring program. They created SBD because they hated seeing so many overpriced programs teaching organic marketing strategies that they feel should be given away for free.


Andrew Gaussen is an industry leader and expert in marketing and business analysis. He uses innovative paid-ads strategies to attract a consistent flow of high-quality fitness leads and his unique methods have helped 4 other business owners achieve a 7-figure run rate. His marketing innovation and genius are largely responsible for HypoBT’s stunning success.


Andrew Poulton has developed a world-class fitness sales system. His team consistently converts at over 65% and closes more than 100 high ticket sales each week. This staggering volume has allowed him to refine and test his script and processes more than any other fitness offer in the world. He is passionate about an ethical sales approach that places the needs of the prospect first.




If you would like help in creating or growing your online business, you can learn more by booking a call with us through this link: https://go.systems-by-design.com/breakthrough-session


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